You’ve probably noticed the headlines; a recession may be a near-future reality. Does that mean you should put the brakes on your marketing budget? Probably not, but just in case you find that you need to tighten things up a bit, here are seven budget-friendly ideas that help you expand market share while reducing spending.
Category Archives: Uncategorized
The Illusion of Privacy
Bring up the topic of privacy at a dinner party, and you’re likely to stir up an energetic conversation. You may hear people swear their electronic assistant is listening to everything in their home, not just their requests. Or they may tell stories of having a conversation about buying something with their spouse, only for […]
The Musk Effect: How Twitter May Change With Elon Musk’s Involvement
Recently, Elon Musk became Twitter’s largest shareholder, with 9.2% of stock. Besides sending shares up 22% in value and making his investment grow from $2.9 billion to $3.5 billion, what will the effect be on Twitter?
How Does A Brand Recover From A Mistake?
After all the buzz surrounding the slap at The Oscars, it’s hard not to wonder: Can Will Smith ever come back from that?
Is A Little More Spring Cleaning Needed?
Marketing in the 21st century relies heavily on solid data. From email marketing to social media, your ability to reach your audience is guided by reliable, clean data. That’s why spring cleaning of your marketing strategy should include your customer relationship management (CRM) solution.
Spring Cleaning For Your Marketing Strategy
You’ve washed the windows and wiped down baseboards. You’ve even pulled out the fridge and cleaned the coils. But spring cleaning can never be complete without doing a bit of cleanup around your marketing strategy.
New Klaviyo integration tool generates powerful engagement
This new integration is projected to elevate the marketing strategy for all companies that currently utilize the Klaviyo platform. This tool is simple to install and can increase lead flow by 13x.
Why Your Logo Matters
Whether you’re about to launch a new business or trying to rebrand an existing one, you’re probably spending time thinking about the kind of logo you would like to represent your brand.
Why An Annoyed Customer May Be Exactly What You Need
You’ve heard the old customer service adage that a complaint is a gift. When a customer is angry, you look for ways to solve their problem and prevent it from happening to other customers.
What Are The Best Social Media Platforms To Reach Your Target Audience?
Over half the global population now uses social media, and they hang out there for an average of two hours and 27 minutes each day.
