Every person is unique, but when you look at successful business owners, there tend to be a few traits that are common among all of them. Each will use that trait in a different way to equip a company to thrive. Let’s take a look at five of them:
Category Archives: Uncategorized
6 Marketing Predictions For 2023
If your marketing strategy has been gathering dust on a shelf, it’s time to brush it off and do a little updating. A great marketing strategy is always being refined to keep up with the latest trends, and with 2023 right around the corner, it’s a great time to make some changes.
Why It’s Good To Go Back To The Basics
Day after day, you are plugging away at your business and with marketing. You create your monthly newsletters, you post consistently on social media and you prioritize producing a quality blog.
5 Ways Surveys Fuel Lead Generation
Lead generation is a critical part of every business, but it can also be time-consuming and labor-intensive. Have you considered using surveys as a part of your lead generation strategy to gather critical data faster? Surveys provide a way for you to generate new leads and gain valuable insights into audience preferences all in one […]
Like A Spy: New Technology To Target Smarter
You’ve heard that there are accusations from President Donald Trump and his allies about fraudulent voting, that the Democrats stole the election from the Republicans. But you may not know the technology behind the accusations.
The Psychology of Coupon Marketing Still Relevant Today
This whitepaper written in 2009 regarding the consumer psychology behind coupon redemption has stood the test of time, still showing relevance today, and well into the future.
4 Valuable Lessons From Shark Tank
Do you love watching Shark Tank? The innovative ideas entrepreneurs present and the sharks drilling presenters with questions are entertaining. Shark Tank is a fun show for a lot of reasons, but if you’re paying attention, it’s also providing you with some valuable marketing nuggets. Here are four marketing lessons you can learn from Shark […]
Can You Quantify The Value Of Marketing?
For every investment made at your company, there’s an expected return. But when it comes to some expenses, like marketing, it can be hard to put your finger on exactly how to quantify the important role that marketing plays.
Should Your Small Business Use TikTok?
TikTok may not be the first social media site you consider when trying to decide where to spend your marketing budget. You probably associate it with dance trends and quick pranks.
How OTT And CTV Are Shaping Marketing
Like smartphones and social media, text messaging and FaceTime it’s hard to remember a world that didn’t include YouTube.